| Judul | Marketing To The Middle Class Muslim : Kenali Perubahanya, Pahami Perilakunya, Petakan Strateginyal / Yuswohady |
| Pengarang | Yuswohady Dewi Madyani Iryan Herdiansyah Ikhwan Ali |
| EDISI | Cetakan 1 |
| Penerbitan | Jakarta : PT. Gramedia Pustaka Utama, 2014; |
| Deskripsi Fisik | XX+280 halaman :Ilustrasi ;22 cm. |
| ISBN | 9786020307473 |
| Subjek | MANAJEMEN STRATEGI |
| Abstrak | The six principles of marketing to the middle class muslim #1. The principle of customer (Customers become more religious begin to search for spiritual value). #2. The principle of competition (Competition is about building brand persona). #3. The principle of positioning (Be an indusive brand, be an universal icon). #4. The principle of differentiation (Build authenticity through commitment and passion). #5. The principle of value (offer unique universal value, balance your product and spiritual benefits). #6. The principle of engagement (Connect your customer to each other, build a community of messengers). |
| Bahasa | Indonesia |
| Bentuk Karya | Bukan fiksi atau tidak didefinisikan |
| Target Pembaca | Umum |
| Lokasi Akses Online | Perpustakaan Umum Daerah Kota Kediri |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 00000024976 | 658.4 YUS m; | Dapat dipinjam | Perpustakaan Umum Kota Kediri - Bank Indonesia Corner | Tersedia |
| 00000024977 | 658.4 YUS m | Dapat dipinjam | Perpustakaan Umum Kota Kediri - R. Baca Umum | Tersedia |
| 00000024978 | 658.4 YUS m; | Dapat dipinjam | Perpustakaan Umum Kota Kediri - Bank Indonesia Corner | Tersedia |
| Tag | Ind1 | Ind2 | Isi |
| 001 | INLIS000000000010516 | ||
| 005 | 20250303095805 | ||
| 007 | ta | ||
| 008 | 250303################g##########0#ind## | ||
| 020 | # | # | $a 9786020307473 |
| 035 | # | # | $a 0010-0917000043 |
| 082 | # | # | $a 658.4 |
| 084 | # | # | $a 658.4 YUS m |
| 100 | # | # | $a Yuswohady |
| 245 | 1 | # | $a Marketing To The Middle Class Muslim : $b Kenali Perubahanya, Pahami Perilakunya, Petakan Strateginyal /$c Yuswohady |
| 250 | # | # | $a Cetakan 1 |
| 260 | # | # | $a Jakarta :$b PT. Gramedia Pustaka Utama,$c 2014; |
| 300 | # | # | $a XX+280 halaman : $b Ilustrasi ; $c 22 cm. |
| 520 | # | # | $a The six principles of marketing to the middle class muslim #1. The principle of customer (Customers become more religious begin to search for spiritual value). #2. The principle of competition (Competition is about building brand persona). #3. The principle of positioning (Be an indusive brand, be an universal icon). #4. The principle of differentiation (Build authenticity through commitment and passion). #5. The principle of value (offer unique universal value, balance your product and spiritual benefits). #6. The principle of engagement (Connect your customer to each other, build a community of messengers). |
| 650 | # | 4 | $a MANAJEMEN STRATEGI |
| 700 | # | $a Dewi Madyani | |
| 700 | 0 | # | $a Ikhwan Ali |
| 700 | 0 | # | $a Iryan Herdiansyah |
| 850 | # | # | $a perpusdakotakediri |
| 856 | # | # | $a Perpustakaan Umum Daerah Kota Kediri |
| 990 | # | # | $a 35436/PU-KDR/HD/2017 |
| 990 | # | # | $a 35437/PU-KDR/HD/2017 |
| 990 | # | # | $a 35438/PU-KDR/HD/2017 |
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